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Customer Relationship Manager

Customer Relationship Manager

Alliance Bank Malaysia BerhadLunas, Kedah, Malaysia
1 hari lalu
Penerangan pekerjaan

Responsibilities

  • Sales and Service Management

Focus on excellent personalized service to PB customers by attending to PB customers various banking transaction needs while resolving problems / complaints within specified TAT.

  • Actively identify and pursue sales opportunities by :
  • Expanding and growing new customer base & New Investment Account through referrals from existing PB customers or through personalized service recovery efforts.
  • Growing existing relationship AUMs i.e. CASA & Fixed Deposits and ability to acquire new customers.
  • Working with Wealth Management Office, Branch Operations, Customer Service Division, Lending Hubs to obtain comprehensive product updates that are exclusive to our affluent customers.
  • Identifying cross-sell opportunities among existing PB customers as well as for relationship deepening.
  • Promoting product bundles (where applicable) to higher cross-sell penetration and contribute to growth in bank’s revenue.
  • Actively sourcing for new sales and leads within internal database and cross-referral obtained from , SME, Commercial and Corporate Banking and other cross referrals products within GCB.
  • Execute sales performance and tracking processes by :
  • Supporting Branch Manager / PB Hub Manager to assist in contributing commendable achievement by ensuring both sales and service performances meet the branch target.
  • Compiling and submitting accurate and timely sales reports.
  • Maintain accurate and updated information by :
  • Keeping abreast with updated product information and market changes (e.g., revised interest rates of Alliance Bank products and competitors).
  • Serving as the first line of defense to identify fraudulent & unusual activities, uphold operational compliance.
  • Portfolio & Relationship Management.
  • Grow customer franchise and contain customer attrition at low rate.
  • Constantly grow balances and share of wallet in key products i.e. CASA, FD, Foreign Current Account & Investment Products (UT) and Insurance Products (RP).
  • Actively convert existing FD portfolio to revenue generating products i.e. CASA and / or FCA / product bundles.
  • To actively market and sell consumer products to own portfolio of PB customers.
  • Understanding and assessing customers’ requirements and recommend appropriate consumer products.
  • Actively cross-selling to Alliance Bank’s customers.
  • Referring new non-consumer lending opportunities and completing the referral form to direct to the appropriate lending units (e.g. Commercial and Corporate Banking).
  • Build and maintain long‑term and profitable relationships by :
  • Providing quality customer service. Obtain customers’ feedback on sales‑related matters and inform BM / PB Hub Manager where appropriate.
  • Resolving customers’ problems and complaints on sales‑related matters and escalating unresolved complaints to BM / PBHM / CSH / RH and Service Quality for formal reply on an exception basis.
  • Ensure turnaround time for wealth products / credit applications and fulfillment processes are within service levels agreed upon. Escalate to BM / PBHM / CSH / RH when necessary.
  • Strictly adhere to contact management & service standards for calls, visit, portfolio review and market research frequency to PB customers.
  • Human Capital.
  • Manage stakeholders and be a good team player.
  • Participate in daily / weekly sales briefings conducted by Branch Manager.
  • Project a professional business image at all times through high standards of housekeeping and personal grooming.
  • Risk & Regulatory Management.
  • Manage portfolio risk exposure for own portfolio of customer’s risk exposure by checking and audit. Ensure zero mis‑selling to PB customers.
  • Ensure that there are no discrepancies, exceptions and non‑compliance when booking sales (e.g., Unit Trust, Currency and Treasury products) in the PB Hub / branch.
  • Ensure self compliance on Alliance Bank’s policies and procedures, Sales Compliance, KYC, AMLA guidelines, 3rd party confidentiality, including credit control procedures, sales related audit compliance and BNM guidelines.
  • Key Skills

  • Experience in sales or sales management.
  • Project satisfactory customer service quality & behaviour.
  • Able to work well in a team.
  • Fluent in English, Bahasa Malaysia or Chinese language / dialects.
  • Good planning / Organization skills.
  • Flexibility to change.
  • Proactive / Initiative.
  • Open to problem solving / decision making / analytical thinking.
  • Possess good job knowledge in banking and banking products.
  • Passion for success and keen to work in a sales‑driven environment.
  • Knowledge

  • Candidate must possess at least a Diploma or Degree in any field i.e. Banking / Accounting & Finance / Economics / Marketing / Business Studies.
  • Experience

  • At least 2-3 years working experience in the banking and financial industry, especially in the area of consumer banking.
  • NOTE : Job Descriptions are subject to change at the discretion of the Management.

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