Senior Marketing Executive | F&B B2B SaaS

Overview

Senior Marketing Executive | F&B B2B SaaS candidate sought by Codemax, the F&B vertical ERP provider in APAC. From our Malaysia HQ, we are expanding to Singapore, Philippines, South Korea and other countries. We offer an ecosystem with POS, accounting & other finance ERP to support F&B businesses and are pioneering F&B AI solutions to automate storefront marketing activities and operations compliance. Our RMS solution provides traceability to grow F&B brands, with >

2,000 users on our ERP platform. We are committed to advancing F&B best practices in the market.

Come join us to revolutionize F&B operations!

Job Description / Responsibilities

We are seeking a creative and performance-driven Senior Marketing Executive to lead the creation and execution of marketing campaigns that drive inbound leads for our B2B SaaS ERP solution. This role requires hands-on experience with SEO, content creation for websites and social media, and understanding of what works for B2B SaaS and ERP audiences.

• Create and manage social media video content (LinkedIn, Facebook, Instagram) with a focus on B2B engagement.
• Develop video content ideas, scripts, and assist in production to communicate our value propositions.
• Plan and execute SEO strategies to increase organic traffic and search rankings.
• Write and manage website content, blog posts, and landing pages targeting F&B and ERP keywords.
• Support email campaigns, webinar promotions, and lead nurturing flows.
• Analyze content and campaign performance using Google Analytics, Search Console, and social insights.
• Involve & manage company’s offline marketing events / in-person forums.
• Stay updated on trends in ERP, F&B tech, and digital marketing best practices.

Qualifications

What we offer

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