CRM Manager
PRISM+Kuala Lumpur, Federal Territory of Kuala Lumpur, MY30+ hari lalu
Jenis pekerjaan
- Quick Apply
Penerangan pekerjaanMUST be proficient in Klaviyo email tool (> Proficient in other CRM tools(> Proficient in Lazada / Shopee marketplace broadcast tool (> Bachelor’s Degree in Business and Marketing, or any relevant course of studies. At least 3-4 years’ experience in digital marketing – preferred to be in performance marketing agency or e-commerce company. You should have successfully scaled and led result driving marketing campaigns with clear management reporting metrics to measure success. Thrives in dynamic, uncertain, and fast-moving environments, a hustler. A strong level of passion to understand thoroughly performance advertisement growth metrics.
We are seeking a superstar Regional CRM manager who will be driving the growth of PRISM+ Malaysia & Australia by enhancing and optimizing customer relationship management funnels. Being a high growth electronics company, we are looking for a candidate who will be a passionate strong self-starter to manage PRISM+ Malaysia & Australia marketing needs.
This experienced and entrepreneur individual will help us oversee and lead the entire CRM strategy. This driven person will also need to generate data-driven commercial insights, execute numerous tests with constant optimization. The candidate will be considered a key member of PRISM+ overseas expansion team and will report to Country Director of Malaysia & Australia.
Responsibilities of a Regional CRM Manager but are not limited to :
- Build CRM fundamentals like customer acquisition pop-ups, customer acquisition flow, customer nurture flow, abandoned checkout SMS, back in stocks flow, etc.
- Source and implement web push notification strategy including opt-in customization, weekly campaign setup, triggered campaign like cart and browse abandonment and welcome drip campaign.
- Increase customer touchpoint for our PRISM+ care, aircon servicing and air purifier filters subscription service via email points.
- New product communications across all available channels.
- Marketplace broadcast strategy for different customer segments (Shopee / Lazada).
- Multiple A / B test initiatives such as email design, email subject titles, product blocks, new customer acquisiton giveaway, text vs graphic email, etc.
- UGC / Review initiatives like product review SMS and SMS reminder, referral program, etc.
Requirements
2 years of Experience).
1 year of Experience).
1 year of Experience).
Buat amaran kerja untuk carian ini
Manager • Kuala Lumpur, Federal Territory of Kuala Lumpur, MY
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