Assistant General Manager, Marketing and Sales

Assistant General Manager, Marketing and Sales

• Participate in new product development; e.g. liaise with consultants and architects on the designs of the future products to be launched.
• Conduct comprehensive competitors study for all projects before official launch and give briefing and presentation on the finding to the management.
• Conduct market research and compiling database on property sector, demographic, economic & other related property news.
• Conduct feasibility studies and competitor’s analysis prior to sales launch.
• Formulation and conducting pricing strategies.
• Planning & implementation of marketing strategy, program and activities prior to official launch.
• Planning and execution of advertising & promotional campaign with Advertising Agency.
• Liaise with panel bankers on the end-financing packages.
• Liaise with panel lawyers on the preparation of SPA, DMC and other related documentation.
• In-depth knowledge in dealing with Ministry of Housing and the application of Developer License and Advertising Permit.
• Spearhead all the corporate branding exercise with PR company.
• Proposed budget for branding exercise and roll up programme with PR Company for the whole year plan.
• Spearhead the newsletter development and to distribute to all purchasers.
• Plan on the marketing budgets and propose to management.
• Perform any duties assigned by superiors from time to time.

Requirements

Seniority Level

Mid-Senior level

Employment Type

Full-time

Job Function

Marketing and Sales

#J-18808-Ljbffr