Digital & E-Commerce, Senior Executive

At Universal Traveller, we equip travellers with reliable luggage and stylish winter apparel, designed to inspire confident journeys. As we continue to expand across digital channels and marketplaces, we're looking for a dynamic, data-driven Senior Executive, Digital Marketing & E-Commerce to elevate our online presence and drive growth across platforms.

Key Responsibilities

• Oversee daily operations of our e-commerce platforms (Shopee, Lazada, TikTok Shop, brand website).
• Maximize e-Commerce sales through digital marketplace across Malaysia, Singapore, Indonesia namely UT E-Commerce (international & local), Shopee, Lazada, Zalora & etc.
• Ensure accurate and appealing product listings with up-to-date inventory and pricing.
• Liaise with warehouse and logistics teams to monitor order fulfillment and customer service KPIs.
• Coordinate with third-party service providers for platform ads, shipping integrations, etc.
• Handling customer queries and feedbacks account reviews and providing the best customer experience.
• Plan and execute performance-driven digital marketing campaigns across Meta, Google Ads, and TikTok.
• Analyze data from GA4, Meta, and platform dashboards to improve ROAS and conversion rates.
• Collaborate with the marketing team for seasonal campaigns, sales, and promotional strategies.
• Work with designers and content creators to produce compelling digital assets for e-commerce and paid ads.
• Ensure brand consistency and high visual standards across all digital platforms.

Job Requirement