Product Marketing Specialist

Company Description

As a leading brand owner and a trusted name in Malaysia, Fiamma Holdings Berhad has a rich history spanning over 40 years. We offer an extensive product range, including home appliances for various rooms, sanitary ware, and medical devices, catering to diverse consumer needs. Our well-established in-house brands include Elba, Faber, Rubine, Tuscani, Haustern, and EBAC, alongside distribution rights for global brands like Braun, Oral-B, and Speed Queen. Fiamma's advanced warehouse and logistics facility supports a robust distribution network of over 2,000 touchpoints across Malaysia. Additionally, we are involved in property development and investment, showcasing our versatility beyond the white goods industry.

Role Description

This is a full-time, on-site role for a Product Marketing Specialist located in WP. Kuala Lumpur. The Product Marketing Specialist will be responsible for conducting market research, developing go-to-market strategies, and managing the product lifecycle. Day-to-day tasks include collaborating with sales teams, developing marketing strategies, and analyzing market trends. The role also involves creating compelling marketing content, coordinating product launches, and monitoring product performance.

Qualifications

• Market Research skills to gather and analyze market trends and consumer insights
• Excellent Communication skills for effective collaboration with sales and marketing teams
• Proficiency in developing Go-to-Market Strategies and managing product launches
• Experience with Sales and Product Management processes
• Strong analytical skills and attention to detail
• Ability to work independently and meet deadlines
• Bachelor's degree in Marketing, Business, or a related field
• Experience in the home appliance or consumer electronics industry is a plus