Sales Manager - Malaysia F / M

The Sales Manager will lead and grow Répertoire Culinaire’s business in Malaysia, developing the local customer portfolio while ensuring the execution of the group’s commercial strategy. The role requires a strong background in premium food distribution, an established F&B network, and proven leadership in sales management. Key Responsibilities

Sales Development Drive sales growth by developing new accounts and expanding existing client relationships (hotels, restaurants, retailers, catering groups).

Implement sales strategies to achieve monthly and annual targets.

Develop and maintain a solid pipeline of opportunities in line with business objectives.

Team Leadership Manage and coach the sales team to deliver strong commercial performance.

Set clear objectives, monitor KPIs, and provide regular feedback.

Foster a culture of collaboration, accountability, and customer focus.

Key Account Management Negotiate with decision-makers (chefs, purchasing managers, F&B directors).

Ensure customer satisfaction and long-term partnerships.

Identify cross-selling opportunities across product categories (meat, seafood, charcuterie, pastry, gourmet specialties).

Market & Strategy Monitor market trends, competitor activities, and customer needs to adjust strategies.

Support the General Manager in defining pricing policies, promotional actions, and product launches.

Provide regular reporting on sales results and market intelligence.

Operations Support Collaborate with logistics, warehouse, and customer service teams to ensure seamless order fulfillment.

Work closely with finance on credit control and payment collection when needed.

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