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Training, Education & Advocacy Manager

Training, Education & Advocacy Manager

Blackmores GroupMalaysia, Malaysia
3 hari lalu
Penerangan pekerjaan

Overview

Blackmores Group is a leading natural health company with proud Australian heritage, employing 1200 people in 11 markets across Asia-Pacific. Founded in 1932, our vision is to connect every person on earth to the healing power of nature by combining our knowledge of nature and science to deliver quality health solutions to people and their pets everywhere, every day.

As a purpose-led, performance-driven organisation, Blackmores Group strives to create remarkable employee experiences through supporting a diverse and inclusive culture, creating leadership that inspires high performance, and providing everyone with opportunities to achieve their professional, personal and wellbeing goals supported by our flexible work practices and family friendly policies.

Purpose of role

A key role that supports Blackmores Malaysia’s business objectives and growth targets through the strategic development and delivery of training, education, and advocacy initiatives. This role is responsible for equipping healthcare professionals and consumers with the knowledge and confidence to engage with our products and brand values. It involves designing and executing impactful training programs, leading educational campaigns, and building strong advocacy in the healthcare industry. By enhancing product understanding and brand credibility, this role plays a vital part in increasing product recommendations and growing market share.

Responsibilities

  • Training & Education & Advocacy : To provide high-quality face-to-face and digital training programs (CMEd and BeCertified), training delivery, internal product advisor education, symposiums, and brand advocacy programs.
  • Work with the Head of TEA and country leaders on development and implementation of strategic training, education, and advocacy plans that support the organisation’s short- and long-term business objectives.
  • Manage the rollout of these programs to both internal teams and external audiences ensuring consistent delivery and engagement by collaborating with cross-functional teams.
  • Organise symposiums, participate in industry conferences, and represent the brand to increase awareness and presence among healthcare professionals.
  • Marketing campaign support : Collaborate with the marketing and brand teams to support the development of education-focused campaigns that align with product positioning and strategic priorities.
  • Provide input on training and advocacy elements within marketing campaigns to ensure consistency, accuracy, and relevance for healthcare professionals and consumers.
  • Assist in the creation of educational content and materials used in campaigns, including presentations, digital assets, and in-store tools for all channels.
  • Ensure all campaign-related training and education materials are compliant with regulatory standards (eg. KKLIU) and aligned with internal SOPs.
  • Training to retailers, product advisors, internal staffs & consumers : Support on the training program nationally to pharmacists, pharmacy assistants & store managers either physically or virtually.
  • Support on product and professional training to Blackmores staff and HCPs where required, e.g. new product training, new staff training, CMEd Masterclass trainings.
  • Delivery of consumer or corporate talks.
  • Ensure training and educational materials are updated and relevant.
  • Health Advisory & Health tests : Oversee health advisory & consultation to consumers for all points of contact (e.g., consumer appointments, consumer enquiry, consumer calls, social media enquiry, mobile promotions, consumer emails).
  • Manage local advisory service which consults and responds to consumers.
  • Responsibility for the SOP process for health advisory service.
  • Identify and implement high-quality, relevant health tests with suitable forms to drive sell-out and deepen consumer engagement.

Qualifications

  • Bachelor’s Degree or equivalent in Pharmacy / Nutrition / Health Sciences. Other qualifications in marketing, business or naturopathy are an added advantage.
  • Minimum 5-7 years of experience in training, brand / product management, preferably in consumer healthcare / OTC industries. Experience with retail pharmacies, GP & Hospital channels will be an added advantage.
  • Experience in developing and delivering training programs, with confidence in public speaking across various audiences including healthcare professionals, internal teams, and consumers.
  • Effective cross-functional team player to lead team discussion and planning for brand portfolio to ensure successful delivery of training and education-led initiatives.
  • Familiar with health supplements / OTC industry business, policies, and procedures.
  • Strong business and commercial acumen; understanding Blackmores strategies, as well as customer and consumer marketing environment.
  • Able to work well in fast-paced environments and deal with ambiguity.
  • Ability to multi-task, work independently with attention to detail and strong conceptualisation skill.
  • English & Bahasa Malaysia language proficiency verbally and in writing. Proficiency in Mandarin is an added advantage.
  • Proficient in Microsoft Excel and Project Management. Knowledge in Power BI is an added advantage.
  • A sense of independence to work individually and as a team player, and ability to work in fast-paced environments.
  • Agencies please note : this recruitment assignment is being managed directly by Blackmores Talent Acquisition team. We will reach out to our preferred agency partners if required. Your respect for this process is appreciated.

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