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Senior Digital Marketing Executive
Private AdvertiserPetaling Jaya, Selangor, Malaysia9 jam yang lalu
Penerangan pekerjaanDigital Marketing Experience : At least 3 years in digital marketing, content creation, or performance-driven marketing roles. Proven Results : Demonstrate your success through a portfolio or case studies showcasing creative strategy, CRO, and media buying. Analytics Proficiency : Familiarity with tools like Meta Ads Manager & Google Analytics to drive data-informed decisions. Performance Metrics : Strong understanding of key metrics (CTR, CVR, ROAS, CAC, LTV / CAC, CPA, CPC) and their application in campaign optimization. CMS Knowledge : Experience with website platforms such as WordPress or Shopify is beneficial but not required. Email Marketing : Familiarity with email marketing software like Dotdigital, Klaviyo, or Mailchimp is a plus. Language Skills : Proficiency in both English and Mandarin (verbal and written) to effectively communicate with diverse stakeholders and audiences.
What you'll be doing?
- Creative Strategy : Develop compelling ad scripts and graphic content to generate leads and drive revenue.
- Content Marketing : Craft high-quality SEO blog articles and email campaigns to boost organic traffic and customer engagement.
- Collaborative Design : Partner with the creative team, providing data-driven feedback to enhance visuals, ad copy, and video assets.
- Media Buying : Plan and execute paid campaigns across Facebook, Instagram, and Google Ads, optimizing performance to meet CPL targets.
- Performance Analysis : Monitor key metrics and use insights to refine strategies and improve future campaigns.
- Project Support : Contribute to additional marketing projects and explore new digital channels as needed.
Who are they looking for?
How to apply
Ready to join this role? Click Apply now to submit your resume and share your availability and expected salary with us
We value diversity and encourage applicants from all backgrounds to apply for this exciting opportunity.
All information received will be kept strictly confidential and will be used only for employment-related purposes.
Buat amaran kerja untuk carian ini
Digital Marketing Executive • Petaling Jaya, Selangor, Malaysia
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