Trade Marketing Executive | Leading FMCG MNC

Responsibilities

To aid in the development of channels and customers strategies and promotional planning in line with brand strategies and category vision.

Work with Senior Marketing Manager to assist in development & implementation of retailers activation plans to meet short, medium and long term objectives.

Prepare monthly reports for analysis purposes by customers / channels / regions in relations for identifications to tap on opportunities and / or close potential gaps.

Assist Senior Marketing Manager on tracking, follow up & executing promotion plan & ad hoc activation.

Deliver the merchandising guidelines for new launches or re launches aided by the team.

Cross Department Collaboration & Stakeholder Management

Engage cross-functionally with Marketing, Sales, designers, Supply Chain, and other internal team & external parties (agency, printers & suppliers etc) to ensure activation plans are fit for purpose.

Support brand marketing team to facilitate HCP (health care professionals) workshop, NGO related events.

Budget Planning & Monitoring

Tabulations & Tracking of all Customer Marketing budget.

Qualifications

• At least 2 - 3 years Key Accounts / Brand Marketing / Trade Marketing experience in FMCG industry.
• Independent and able to work in fast-paced environment with moderate travelling requirement.
• Good communication skills and able to speak in local language would be added advantage.

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