General Manager (Tourism Industry)

Your role is to drive marketing plans and operations for NCR Travel & Tours Sdn. Bhd. You shall be fully accountable and responsible for the profit by demonstrating leadership and assuming responsibility and accountability for the overall strategic planning and the full operations for NCR Travel & Tours Sdn Bhd. You are required to elevate for long-term growth and sustainability through differentiated market strategies, focused planning and disciplined execution. You shall provide strong fiscal management and effective stewardship oversight at all levels of the company. As an experienced, innovative, and visionary General Manager, you will energize and lead the organization in implementing short-term and long-term strategies in a challenging, competitive and regulated environment to establish a strong foundation for short and long-term capital requirements.

Responsibilities

Strategic Planning

• To lead the development and be responsible to implement the short-term and long-term strategic plan to achieve the company’s stated mission.
• Strengthen the impact of marketing on business results by ensuring the company’s brand is differentiated to position the organisation above the competition.
• Oversee corporate and company partnerships that drive customer growth in new markets and new channels and support customer retention goals.
• Create impactful marketing campaigns that reflect the preferences of current and future customers with quantifiable results.
• Improve the operational systems, processes and policies in support of UCSI Group’s mission – specifically, support better management reporting, information flow and management, business process and organisational planning.
• Conduct market research on competitors' products and services with a view to introducing new products and services and improving the marketing and pricing of existing products and services.
• Develop strategies for business growth and expansion. This may involve developing new markets in China.
• Ensure that sales revenue for travel and tours meets the monthly target of the organisation.
• Responsible for opening up new markets both locally and overseas for the travel business. This may involve the appointment of agents both locally and overseas.
• Liaise with hotels and tour agencies for business.
• Scout for new and potential business opportunities that are related to the travel industry.
• Come up with new marketable products in tours and travel.
• Assist in bringing business to UCSI Hotels, especially to the Le Quadri Hotel and The Quad Restaurant.
• Work closely with the Group subsidiaries to ensure sales are channelled to the company.

Financial Management & Budget

Others

Requirements

Deadline : 31 Oct 2025 | Last Update : 18 Aug 2025 #J-18808-Ljbffr