Sales and Marketing Manager

Strategy & Planning :

Develop and execute a comprehensive sales and marketing strategy aligned with business goals to increase brand awareness, generate leads, and support revenue growth. Sales Management :

Establish and oversee sales targets, budgets, and performance metrics. Build and maintain strong client relationships to ensure retention and business expansion. Campaign Management :

Plan, execute, and optimize multi-channel campaigns (B2B and B2C), ensuring measurable impact on lead generation and sales outcomes. Digital Marketing :

Oversee digital advertising campaigns with external agencies. Improve SEO / SEM strategies to drive organic visibility and traffic. Execute email marketing and lead nurturing campaigns. Content & Social Media :

Shape the content strategy and ensure quality copywriting for campaigns. Manage social media presence (TikTok, Instagram, XiaoHongShu, etc.) to build engagement and community. Market Research :

Conduct market and competitor analysis to uncover opportunities, trends, and insights that inform business decisions. Analytics & Reporting :

Track, analyze, and report on campaign performance, sales funnel metrics, and marketing ROI. Use insights to refine strategy. Budget & Vendor Management :

Manage budgets effectively, ensuring cost efficiency and maximum ROI. Coordinate with agencies, freelancers, and vendors. Team Leadership :

Mentor and guide the sales and marketing team, fostering collaboration, accountability, and continuous improvement. (Apply now at #J-18808-Ljbffr