Senior Executive - Onsite Campaigns

You will play a vital role in leading and executing high-impact campaigns for ZALORA.

This is a project-based role, ideal for someone who thrives in a fast-paced, collaborative environment and is passionate about delivering exceptional customer experiences.

Key Responsibilities : Lead the end-to-end management of mega sales events such as ZALORA Birthday Sale, 11.11, 12.12, and other large-scale campaigns.

Plan and execute engagement initiatives, including gamification campaigns, to drive customer interaction and platform activity.

Develop and manage campaigns tailored for different customer segments, such as ZALORA VIP members and new customers, with the goal of increasing sign-ups and engagement on the ZALORA platform.

Conduct thorough post-campaign analysis to evaluate performance, extract insights, and recommend improvements for future campaigns.

Collaborate with cross-functional teams (Marketing, Commercial, CRM, Creative, Operations) to ensure seamless campaign execution.

Stay updated on industry trends, market conditions, and competitor activities.

Use this knowledge to inform campaign strategies and ensure the company remains competitive in the e-commerce space.

Qualifications : Bachelor’s degree in Marketing, Business, or a related field.  At least 2–3 years of hands-on experience in e-commerce marketing, campaign management, or project management, ideally within the fashion or retail sector.

Strong leadership and communication skills with a proven history of managing diverse stakeholders at all organization levels.

Proficient in data analysis and reporting, with a strong understanding of key performance metrics in e-commerce.

Ability to work in a fast-paced environment and manage multiple projects simultaneously.

Fluency in English and Mandarin is preferred.

The ZALORA Story ZALORA is Asia’s leading online fashion, beauty and lifestyle destination, part of Global Fashion Group.

As one of the region’s pioneer large-scale ecommerce platforms, ZALORA has established a strong presence throughout the region, particularly in Singapore, Indonesia, Malaysia, Brunei, the Philippines, Hong Kong, enjoying over 50 million visits per month.

ZALORA is not obligated to accept resumes from any third parties on behalf of potential candidates for any position (advertised or otherwise) by any means, unless ZALORA has executed a written agreement with such third party and has expressly requested such third party for candidate referrals.

Third parties who provide unsolicited resumes of candidate(s) shall waive and forfeit all rights to claim for any placement fees or referral fees in the event that such candidate is eventually engaged or employed by ZALORA or Global Fashion Group.

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