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Digital Marketing Executive

Digital Marketing Executive

MeteorKuala Lumpur, Kuala Lumpur, Malaysia
30+ hari lalu
Penerangan pekerjaan

Responsibilities

Campaign Strategy and Ads Execution

  • Work closely with the marketing team to develop and execute comprehensive digital advertising strategies, including defining campaign goals, target audience, and budget allocation.
  • Create engaging ad content creatives and continuously optimize ad content performance to improve click-through rates (CTR), conversion rates, and return on ad spend (ROAS).
  • Conduct audience research and segmentation to refine targeting strategies and ensure ads reach the right demographics.
  • Implement A / B testing for ad elements to optimize campaign effectiveness.
  • Assist in managing advertising budgets and monitoring spending to ensure adherence to budgetary constraints.
  • Generate reports on campaign performance and provide actionable insights for improvement.
  • Stay up to date with industry trends and emerging advertising platforms.
  • Prepare promotional ideas / content based on client\'s requirement.
  • Content creation for social media.
  • Sometimes will involve and assist in "video production shooting and script writing".
  • Do analysis on Google Analytics, Google Search Console, Google Tag Manager.
  • Senior will hands on guide.

Qualifications

  • Who We\'re Looking For :
  • Junior or Senior Level
  • At least 1 year experience in relevant job.
  • Bachelor\'s degree in Marketing, Advertising, or related field (fresh graduates are welcome to apply).
  • Good command in Mandarin, English & Cantonese.
  • Passion for digital marketing and eagerness to learn and grow in the field.
  • Proven experience in developing and executing digital advertising campaigns across multiple platforms.
  • Edit video using tools like CapCut, Canva or other industry-standard software.
  • Usage of any analytic tools (Google Analytics, Facebook Insight or any related platform)
  • Excellent communication, teamwork and time management skills.
  • Training will be provided to help you develop the skills necessary to succeed in this role.
  • Tech savvy, strong sense on latest marketing trend.
  • Able to update ads status / handling ads issue after working hours / weekend — no back office required.
  • Candidates fluent in Mandarin are preferred as the role requires dealing with Mandarin-speaking clients.
  • Benefits

  • What We Offer : -
  • Competitive Salary
  • EPF / SOCSO / EIS
  • Petrol Allowance Provided
  • Medical, Dental, Optical Coverage
  • Birthday Angpau
  • Long Service Reward
  • Holiday Eve Early Release
  • Dividend
  • Annual Bonus
  • Target Bonus
  • Annual Leave
  • Company Trip & Team Building
  • Company retreats, outings and makan occasions
  • Opportunities for salary increments, self-development and career growth
  • Young working environment
  • Free parking after confirmation
  • #J-18808-Ljbffr

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