Requirements
- At least 1 year(s) of working experience in the related field is required for this position
- Able to speak in English and Bahasa Malaysia
- Knowledgeable about Social Media platforms and tools and possess a clear understanding on how Social Media value adds to a business / brand
- Have the entrepreneurial in your approach and savvy value-added thinker
- Industry knowledge : Web 2.0 and social media related platforms, technologies, applications, development and challenges
- Ability to work independently and under pressure with high degree of confidentiality
- Strong understanding of current online marketing concepts, strategies and best practises
- Energetic, digital savvy and in tune with a wide variety of social media activities and opportunities (ie : Facebook, Instagram, Google, Youtube, Tiktok, etc)
Responsibility
Content Creation and Scheduling
Write and design posts : Create engaging and relevant content, including captions, graphics, and videos, aligned with the brand's voice and objectives.Schedule posts : Use social media management tools to schedule posts at optimal times for audience engagement.Assist in brainstorming : Help the team come up with new content ideas, based on trends, events, or company initiatives.Community Management
Engage with followers : Respond to comments, direct messages, and mentions in a timely and friendly manner to build brand loyalty.Monitor conversations : Keep an eye on user-generated content, mentions, and hashtags relevant to the brand or industry.Support customer service : Address basic customer inquiries or concerns via social media channels, escalating more complex issues to senior team members.Social Media Monitoring and Reporting
Track social media metrics : Measure the success of posts using platform insights or external tools to track metrics like engagement, reach, and impressions.Prepare basic reports : Assist in creating weekly or monthly reports summarizing social media performance and suggesting improvements.Monitor trends : Stay updated on social media trends, industry news, and competitors' activities.Campaign Support
Assist in campaign execution : Help with the planning, launching, and monitoring of paid or organic campaigns (e.g., giveaways, promotions, influencer collaborations).Content updates : Ensure all content aligns with the campaign strategy and adjust as needed based on performance.Coordinate with other teams : Work with marketing, design, or PR teams to support broader marketing efforts.Administrative Support
Maintain social media calendar : Ensure all posts are scheduled in a timely manner and aligned with the content calendar.Research : Assist with finding potential influencers, trending hashtags, or content ideas that align with the brand.