HR Manager | HR Strategy & Business Operations
We are looking for a Senior Manager, Performance Marketing to drive growth through innovative, data-driven marketing strategies. You will lead our performance marketing efforts across multiple channels, optimize campaigns for maximum ROI, and turn insights into impact. This role combines strategic leadership, hands-on execution, and team development — ideal for someone who thrives on measurable results and wants to shape the future of our marketing.
Responsibilities
- Lead the overall performance marketing strategy and execution across Meta, Google (SEM, Discovery, Display), YouTube, LinkedIn, TikTok, and SEO.
- Drive user acquisition, engagement, and retention through multi-channel paid campaigns.
- Manage and optimize marketing budgets to achieve business KPIs and maximize ROI.
- Conduct performance analysis, uncover insights, and make data-driven recommendations.
- Oversee A / B testing and continuous experimentation to refine targeting, creatives, and messaging.
- Deliver comprehensive performance reporting (weekly, monthly, quarterly) with insights and clear action plans.
- Partner with Brand, Marketing, Creative, and Product teams to align on business objectives and campaign strategy.
- Stay up to date with industry trends, emerging platforms, and best practices to keep SEVEN Retail Group competitive.
- Mentor and develop junior team members, fostering a culture of learning and high performance.
Qualifications
Bachelor’s degree in Marketing, Business, or related field.5–7 years of proven experience in performance marketing, with at least 2 years in a managerial or leadership role.Strong knowledge of paid media platforms, campaign management, and optimization.Proficiency in marketing analytics and campaign management tools.Excellent analytical and problem-solving skills, with the ability to turn data into strategy.Strong leadership, communication, and collaboration skills.Results-driven mindset with a proven track record of delivering growth through performance marketing.Background or experience in beauty (clinic / medispa) or retail industries is strongly preferred.We’re an equal opportunities employer and welcome applications from all qualified candidates.
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