(MY)Sales

Department : Overseas Business Department

Location : (Local Hire)

Company Overview

BATF Group is a leading chemical raw material supplier in China, recognized as a National High-Tech Enterprise and the largest R&D and manufacturing enterprise in Asia for water-based emulsions and related additives used in architectural coatings. The Group operates with “One Headquarters, Two R&D Centers, and Eight Production Bases,” and has annual sales exceed 10 billion RMB. It has been consistently ranked among “China’s 500 Most Valuable Brands.” Its business spans a wide range of industries including architectural coatings, industrial coatings, new energy electronics, automotive, textiles, packaging, and printing. Core products comprise water-based emulsions, resins, additives, and powder adhesives, dedicated to providing global customers with high-performance material solutions.

Job Summary

We are seeking an experienced and results‑oriented sales professional to develop and manage our customers in Malaysia. This role is pivotal for driving growth, ensuring customer success, and executing BATF's key initiatives in this critical market. You will have the opportunity to interact with the senior management of Fortune 500 companies in the Asia‑Pacific region, understand their needs, and provide customized solutions. Based on the long‑termism and win‑win working philosophy, we will help multinational company clients and BATF grow together in business and relationships in the long term.

Responsibilities

• Management & Development – Identify, target, develop, and negotiate with customers to establish long‑term, mutually beneficial partnerships.
• Develop a deep understanding of clients' businesses, challenges, and needs to provide customized solutions (e.g., technical support, product customization, supply chain optimization).
• Sales & Profitability Targets – Formulate and execute account plans to achieve or exceed agreed annual sales volume, revenue, and profitability targets.
• Monitor key financial metrics and optimize account portfolio to enhance profitability.
• Cross‑functional Collaboration & Project Execution – Orchestrate internal resources (Technical, Logistics, Supply Chain, Marketing) to support customer projects, ensuring flawless order fulfillment and service quality.
• Drive the introduction and application testing of new products at key accounts, accelerating commercialization.
• Gather and analyze market trends, competitive activities, and translate insights into actionable sales strategies.
• Prepare regular business reviews, forecasts, and reports for management.
• Lead contract negotiations (terms, pricing, delivery conditions) with customers, ensuring compliance and risk control.

Qualifications & Requirements

Personal Attributes

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